CULTURAL INSIGHT VIDEOS
Since the 1980’s video has become increasingly popular and now YouTube is ranked the second highest search engine next to Google with 30 million visitors per day. It’s no surprise then that video job ads are fast becoming one of the most important, cost-effective recruiting tools for companies to advertise new jobs and attract potential candidates. The ability to provide a glimpse into a company’s organization through corporate cultural and realistic VIDEOJOBS™ makes video job ads even more appealing for job seekers looking to better understand a potential role and how he or she would fit into your organization. Digi-Me’s professional 60-second montage style realistic VIDEOJOBS™ and cultural corporate videos offer the ideal solutions to enhance your recruitment strategy and ensure you’re reaching and engaging the right candidates for the job.
Show How Your Company is Different
As the most viewed form of online media, video tops the charts when it comes to online searches, which makes video job ads the perfect way to showcase how your company is different from your competitors and the unique benefits you can offer a potential employee. Job seekers will retain 60 percent more of what they see visually, so give them something to remember. The Digi-Me montage style video job ads enable your organization to provide a realistic overview of the company and job in a visually appealing way, using video footage of the company’s location(s), offices, employees, events and more that help provide a more in depth look at the job and what a day in the life might look like. Video job ads are designed to help sell the position, not just detail the job responsibilities, which makes realistic VIDEOJOBS™ significantly more impactful than traditional job postings.
Let Employees Tell Your Story
Giving your employees the opportunity to tell their stories and share them via corporate cultural videos or job ads benefits your organization two-fold. First, by engaging your current employees to conduct a video interview about a day in their life working for your company validates their contribution to the organization and gives voice and credibility to your employment brand. Second, for job seekers, they get a realistic glimpse at your company’s culture and gain a better understanding of what the role really entails versus a laundry list of potential job responsibilities. By being able to gain more insight into the job and company, potential candidates will also better self-select and apply for roles that they are most qualified for, making the recruiters job easier and more effective when it comes time to select applicants for interviews.
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WHY CULTURAL INSIGHT VIDEOS?
Much like a buyer persona for marketing professionals, modern recruiters are moving more toward identifying a candidate persona versus simply listing job requirements. Interviews with current employees and realistic, candid job footage also help job seekers see what their potential co-workers love about working for your company and better understand the candidate persona you seek in an employee. Digi-Me montage video job ads and cultural corporate videos can help you capture and illustrate the qualities you want most in a new employee and help potential candidates decide if they truly identify with your company’s mission, values and workforce.
Make the most of your digital recruitment strategy and attract the candidates that best fit with your company’s mission and values with Digi-Me’s highly-effective realistic VIDEOJOBS™ and corporate culture videos that help job seekers easily visualize why they would love to work for your organization.
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